I have to admit that my parents and family of five brothers and two sisters could never really understand what I do as a designer. I finally figured out that they were like most people, who don’t understand (or maybe even care) what designers do in the world.

I’m sticking to my belief that there are amazing people in the world doing amazing work as designers – and that you might actually be interested. The concept for this programming is about getting a look at the wide variety of design disciplines. It’s an ongoing series of candid snapshots of designers working in different fields, filmed in quick, ten-minute scenarios. It’s a window into their world.

-DF