hiring a designer

How do you select the right designer or design firm for your needs, what criteria do you use to evaluate the many choices available?

Let quality guide your reasoning. Start with a good understanding of your needs and compare and rate the options accordingly.

Quality is defined as demonstrated success in working on projects similar to your own, with budgets similar to your own, and achieving results. A designer who has previous experience within a category or project area will have a good understanding of the audience or marketplace and awareness of the competitive landscape. Likewise, it's important to find a designer or design firm able to work within your budget parameters.